Part of your team.
Not another vendor.
We work best as part of your team. We join your meetings, see your numbers and talk directly to whoever runs the campaign. You know your customers, and we know how to tell a story on film and test whether it sells.
What we do
Creative AI video
From the idea and sales strategy to the script, direction and AI production. Ads that tell a story, sell the product and can be tested.
- Sales strategy and angles for every ad
- Hooks and CTAs written for testing
- Scripts, or directing yours
- AI production, editing, sound and captions
- Every ad in 4 versions: different hooks and CTAs
- Formats for Reels, Stories, Feed and YouTube
Meta & Google ads
We plan and run campaigns around your goal, audience and budget.
- Campaign structure built for creative testing
- Launch, budgets and day-to-day optimization
- More budget for the winners, the rest get switched off
- We can work alongside your in-house media team
Analytics
We agree on what counts as a result, check that it’s measured correctly and tell you what to change next.
- Tracking check: pixel, events, conversions
- Creative reporting: hook rate, CTR, CPA
- Monthly review with clear next steps
- Numbers you can take to your own boss
Four steps, every month.
- 1
Your brief
You, or whoever leads your marketing, set the goal and the brief.
- 2
Script
We write the script, or direct one you already have. You approve it before we start production.
- 3
Delivery
New ads every week, ready to upload to Meta. How many depends on your package.
- 4
Review
Each month we look at the results together and make new hooks for the winners.
You see every script before production and every result after launch.
One story. Four ways in, four ways out.
Every ad gets four hooks and four CTAs. The story in the middle stays the same, and only the first and last five seconds change. That gives you 16 combinations per ad, so you can see which opening and which ending actually sell.
Core package, every monthStrategy, story and production. Every month.
Every package covers the whole job: the thinking before the ad, the production, and the numbers afterwards that show which ad sold.
Included in every package
- IdeaA concept built around one clear reason to buy.
- Sales strategyWho each ad is for, which stage of the funnel it targets and which offer it pushes.
- AnglesDifferent ways into the same product: a pain point, a desire, an objection, proof.
- Hooks & CTAsSeveral versions of the first and last five seconds, written to be tested against each other.
- Script & directionDialogue, shots and acting, directed the way we’d direct a film.
- ProductionAI production, editing, sound design and captions, in every format you need.
- Testing planWhat we test, in what order, and what counts as a win.
- Monthly reviewWe go through the results together, write new hooks for the winners and plan the next round.
For brands trying story-led ads for the first time. Also available as a one-month pilot at 20% off.
- 16finished videos
- 64combinations to test
Two new ads every week, with one producer working as part of your team.
- 32finished videos
- 128combinations to test
For brands and agencies with many products, markets or audiences.
- A dedicated team on your account
- Versions for several markets and languages
- Priority production schedule
Ways to work with us
Creative only
We make the ads, and your team or media agency runs them.
Full service
We make the ads, run the campaigns and report on the results.
Start with a pilot
Our Starter package for one month, at 20% off the regular price: 4 original ads, 16 finished videos and 64 combinations to test.
- Hook rateDo people stop scrolling?
- Click-through rateDo they want to know more?
- Cost per purchaseDoes it sell?
One brand, one month. We compare the results with your current ads, on the same budget and in the same markets, and the numbers tell us what to do next.
Book a callPeople from film and television who now make AI ads and run paid social.
Questions we get
Who owns the finished ads?
You do. Once the invoice is paid, the finished ads are yours to use on any channel, in any market, for as long as you like. We make them on paid commercial plans of our AI tools, so they’re cleared for advertising. We keep the right to show them in our portfolio, and we hide your brand if you ask. Working files and unused versions stay with us unless we agree otherwise.
Will Meta label our ads as AI?
Meta may add an “AI info” label to content made or edited with AI. We follow the platforms’ disclosure rules and plan the creative so the label doesn’t get in the way of the story.
How many rounds of changes are included?
Two rounds of changes per video.
How fast do the first ads arrive?
In a pilot, the first ad arrives at the end of the first week, and then one more each week.
What do you need from us?
A brief, your brand assets and the product or good references. If we run your campaigns, we also need access to your ad account.
Do you only work with AI characters?
Most of our ads use AI characters. For your most important campaigns we can also film with a real crew, actors and location.
How much does it cost?
It depends on the package and on whether we also run your campaigns. After the call we send a proposal with an exact monthly price.
Is there a minimum contract?
We usually start with a one-month pilot. We agree on anything longer after that, once we’ve seen the results.
Which markets and languages do you work in?
Our team works in English and Serbian, and we work with brands in different markets. If you need other languages, we’ll plan those versions with you on the call.